Social Media Webinar | Using Social Media to Target your Customers Online

18 May 2021 2:30 PM 2 hours

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New Anglia Growth Hub

Sales Expert

About this Webinar


This is a FREE WEBINAR on Social Media

Schedule : May 18th 2021 Time: 2:30 pm IST

Is this a LIVE WEBINAR : yes, this will be a live webinar

Is this an ONLINE WEBINAR : yes, you can attend this webinar online by clicking on the Button "Go To Event"

About the Speakers : 

New Anglia Growth Hub


About the Event :

Using the backend of Facebook; Facebook’s Ads Manager and a very useful and free to use design tool, Canva, we’ll show you how to build profitable social media campaigns that can convert fans in to customers.

You don’t need to have your own Facebook Ads account or belong to Canva to attend and you will find, the key learnings from the session can be translated over to other social media platforms.

If you want to work through your own Facebook Ads account whilst we’re presenting, please do and ask questions as we go along.

Likewise, if you want to have a go with Canva whilst we’re presenting you can sign up for a free account at

The session will:

• Introduce you to Facebook Ads Manager.

• Show you how to use the tool to setup your first social media campaign.

• Provide you with knowledge on how to begin using Canva, a free to use design tool so you can start creating your own beautiful designs for your campaigns.

• Teach you how to identify and target your markets online using Facebook.

• Provide actionable worksheets so you can begin building profitable Facebook campaigns after the session.

Bring yourself, your questions and any ideas you may have, that you want to start using on Facebook and an enthusiasm to learn.


10:00 – 10:05 Intro

10:05 – 10:15 Why use social media marketing?

10:15 – 10:30 What different social media channels are available.

10:30 – 10:45 Familiarising yourself with Facebook advertising.

10:45 – 11:00 Understanding the basics of Facebooks Ads manager.

11:00 – 11:05 Break

11:05 – 11:25 Creating your first Facebook advertising campaign.

11:25 – 11:40 Creating beautiful designs with Canva.

11:40 – 11:50 Measuring your success.

11:50 – 12:05 What next and FAQ’s?


I want to book for more than one person from my company?

Due to the popularity of these events, we are only able to allow one person per company to attend. However, please email, if you wish a colleague to attend as well and if we have cancellations we will notify you immediately on a first-come, first-served basis to offer another ticket.

How can I contact the organiser with any questions?

Please email if you have any questions or queries.

What will be done with the information I supply?

Your information will be stored on Eventbrite according to Eventbrite’s terms and conditions. On registration you will be sent a client engagement for which must be completed and return before the start date of the workshop; once we have received your completed form we will send you the Zoom link, the form is to provide evidence of your attendance and will be kept on the server as evidence for our ERDF funding. The workshop will also be recorded for evidence; if you do not wish to be recorded please do not register for this workshop. After your attendance will be stored on the secure Growth Hub CRM system. This is required in order to provide evidence of your attendance and eligibility for the course. This will be kept to the statutory dates any only accessible to Growth Programme and authorised personnel. If you request further contact from an adviser post this event they will use this information to contact you and log any future interactions, again to evidence for ERDF funding. We will also be sharing your information with Need to Know Marketing to ensure best outcome of events, by signing up to this event you are agreeing to share your information for this event.

State Aid Declaration

This event is delivered, free of charge, to SMEs (SME is defined as an Enterprise with fewer than 250 employees and has either an annual balance sheet not exceeding 43m Euro or Annual Turnover not exceeding £50m) other restrictions may apply. This support is being provided as de minimis aid under EC Regulation 1407/2013 (De Minimis Aid Regulation). The value of this support has been calculated as £87.50

Please note: This is not a request for payment; we are merely required to notify you of the value, which will be relevant if you wish to apply or have applied for any other de minimis State Aid in the future. There is a ceiling of €200,000 for all de minimis aid provided to anyone organisation over a three fiscal year period (i.e. your current fiscal year and previous two fiscal years).

This event, as with all the New Anglia Growth Hub events, is suited and intended for businesses already running and established. Please refer to courses by NWES and MENTA for courses more suited for those businesses who are pre-start or have been trading for less than 12 months